The Hard Truth: Why You Have To Hustle For Kindle Reviews

hardtruth

If you’ve ever launched a book, you probably know what it feels like to sit there, constantly refreshing the page day after day, hoping each time that you’ll see another sale or a new positive review. It’s a bad habit a lot of author have, myself included, and it’s hard to avoid. Waiting for your book to get those helpful first reviews can be an agonizingly slow process, and the hard truth of the matter is the vast majority of people who buy a book or product won’t bother to leave a review.

In reality, only about one to two percent of people who buy your book, on average, will take the time to leave you a review on Amazon…IF they’re left to their own devices. It’s not that they don’t enjoy your book, or that they don’t want to help you out. But it takes a little effort to leave a review, and once someone has bought and read your book, they’ve already got the goods, so to speak. There’s no added benefit, really, of leaving a review. And so they don’t.

It’s nothing personal. People are just busy, they’re distracted, or it’s not a high priority.

A one to two percent customer review frequency is pretty abysmal, but you can boost that significantly by taking a more proactive approach to getting honest reviews — both at launch and over time. Seriously. A few simple changes to your approach and a little extra hustle can have a big impact in both the quality of reviews you get and the volume.

To help you out, I’ve put together a comprehensive online course that walks you through a simple, effective step-by-step approach to get you tons of honest day-1 reviews for your book.

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Desperate for more Kindle book reviews? Want to learn how to get tons of honest day-1 reviews for your books at launch?

CoverArtKindle Book Review Formula: How To Get More Kindle Reviews Only $10 $99

If you struggle with getting reviews for your books — both at launch and over the long haul — you’ll love my new online course! To kick things off, I’m offering a limited-time 90 percent discount during launch week. You can grab the full course for only $10 right now!

So….What am I going to get from this course?

  1. Over 32 lectures and 2 hours of content!
  2. Get more 4 and 5 star Kindle reviews using only white hat strategies and best practices
  3. Build and engage a launch review team to get a minimum of 10-15 reviews up by launch
  4. Identify and connect with ideal target readers who are more engaged with your book content
  5. Deploy long-term strategies to help boost your ongoing book reviews
  6. Gain the positive social proof you need to help you sell more books
  7. Deal with negative reviews and use criticism to improve your books and get better reviews

Are you ready to turn the tide and get more positive and reviews and social proof to drive your Kindle book sales? Grab your 50% discount today, and let’s get started!

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Kindle Reviews: Why Are Customer Reviews on Amazon So Crucial for Indie Authors?

 

whysoimp

You might be wondering: why do authors make such a big fuss over getting customer reviews? I mean, positive reviews can certainly make us feel great from a writer’s perspective, and it’s always nice to know that someone appreciated your work and found value in your book. But there’s a much bigger reason that you want to get as many positive reviews as you can, as early on in your book’s launch cycle as possible. And that’s…

Social proof

Books that have overwhelmingly positive reader review averages and a high number of reviews tend to be more attractive to customers who are browsing for books on a given topic. That’s because reviews are one of several key ways to get positive social proof for your books.

When people see a lot of reviews and a positive overall score, it subconsciously builds trust and tells them that your book is popular and that readers are enjoying it. This can be a powerful factor in helping them decide whether a book is worth spending their hard-earned money on.

Customers are more likely to take a chance on new books or unfamiliar authors if it seems that the books are high quality and popular among readers. Many browsers are more hesitant to buy a book that has no reviews or a higher number of negative reviews.

Granted, reviews alone aren’t the ONLY factor that can influence book sales. Your book’s title, description, cover, category, and topic choice are just as if not more important. But the number of reviews and the overall score average are among the first few things a potential customer will notice when considering whether to buy your book or not.

So…getting honest, positive reviews is really important for building social proof that will help sell your book. You want to get reviews on the board early on in your launch cycle and work to build on them over time as your book continues to sell.

Beyond sales: other perks of Kindle reviews

It’s important to note that getting positive customer reviews can help you out in a few other areas beyond influencing direct sales, too. While it’s not clear exactly how much of an impact they have in this area in terms of Amazon’s algorithm, reviews do affect your book’s visibility on the Kindle storefront.

Books that have a large number of reviews and an exceptionally high rating are featured in the “top rated” tab for each individual category. Much like the best sellers tab, this is another area of the Kindle store interface that highlights the 100 top-rated books in a given category. If you can rank high on that list, you’ll get a nice visibility boost on the storefront.

Also, other aspects of Amazon’s automated promotions don’t seem to kick in until you hit a certain review number threshold, too. Again, exactly how this works isn’t 100% clear, but from what I can tell from my own experience and in talking to other authors is that the 10 to 12 customer review mark is where you have to hit to have your book start showing up elsewhere on “Customer’s also bought” and in other tabs throughout the site.

It’s possible to trigger that without reviews, sure, but getting those reviews up there seems to help speed the process along. Amazon also seems keen to put promotional power behind books that sell well and are highly rated, so good reviews can’t hurt.

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Desperate for more Kindle book reviews? Want to learn how to get tons of honest day-1 reviews for your books at launch?

CoverArtKindle Book Review Formula: How To Get More Kindle Reviews Only $10 $99

If you struggle with getting reviews for your books — both at launch and over the long haul — you’ll love my new online course! To kick things off, I’m offering a limited-time 90 percent discount during launch week. You can grab the full course for only $10 right now! Act fast: the coupon expires on Jan 18th!

So….What am I going to get from this course?

  1. Over 32 lectures and 2 hours of content!
  2. Get more 4 and 5 star Kindle reviews using only white hat strategies and best practices
  3. Build and engage a launch review team to get a minimum of 10-15 reviews up by launch
  4. Identify and connect with ideal target readers who are more engaged with your book content
  5. Deploy long-term strategies to help boost your ongoing book reviews
  6. Gain the positive social proof you need to help you sell more books
  7. Deal with negative reviews and use criticism to improve your books and get better reviews

Are you ready to turn the tide and get more positive and reviews and social proof to drive your Kindle book sales? Grab your 90% discount today, and let’s get started! Offer expires on Jan 18th!